Over 1200 subscribers can’t be wrong.
(Well, they can be, but it’s statistically unlikely.)

‘Genuinely one of the best newsletters on the internet.’

‘I hate newsletters. But I love yours.’

‘Almost always the best thing I read all week.’

* * *

Feeling hesitant? Not sure you need another newsletter in your life?
Check out some of the past newsletters here:
Here’s one in which I spot several great tone of voice examples.
This one about ‘how to read more books’ went viral.
This one ranting about the neuroscience-of-everything got a lot of love, too.
Or just have a nose around the archive yourself.

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